HAPS Leadership (#18): Marketing Committee

140219 (1) Elizabeth Hodgson 2013“Hi, you’re on the air with Elizabeth Hodgson, chair of the HAPS Marketing Committee!”

I laugh and explain that I’m calling to find out the latest and greatest about the HAPS Brand and what we’re doing to expand our image.  I ask what tasks currently face the Marketing Committee on a weekly basis.

“Well, that’s an interesting and surprising complex question.  We post on our Twitter account about items and events that promote HAPS as a society.  We post items such as conference deadlines, HAPS-I information, scholarship details, and Blog updates.  We also promote individual members making headlines, such as President Valerie O’Loughlin giving the keynote address at an international conference!”

The return of a classic?
The return of a classic?

Do you have plans for HAPS brand merchandise to sell on the HAPS website?  Many people are clamoring for the Lumbar Mugs to come back.

“Ha, yeah right.  Kevin Petti is finally over his night terrors about finally getting rid of all of those.  I suppose we could try Cervical Shot glasses…hmm.  Actually, we are addressing that issue and looking at our options.  Determining an inventory and storage location are two details that we need to iron out.”

Are the rumors true about our hostile takeover of Nestle Purina?

140219 (4) Chocolate“Yes, we plan to take over the chocolate branch, but will leave the dog food production untouched.  Chocolate is WAY more important.”

Where were you on the morning of January 15th, when a silver blur saved 27 commuters trapped on the elevated train?

“Wait, I WAS that silver blur!  Did you miss the tweet?”

Are there any questions that I missed?

Print“For the answer to that and other thought-provoking questions, check out the HAPS twitter account.  Until then, aloha!”

HAPS Leadership (#17): Southern Regional Director

We’re checking in with Jason LaPres this week to learn what is so gosh-darn special about the HAPS Regional Conferences.  Jason is our Southern Regional Director, as well as an attendee and/or committee member at a few of our Regionals.

???????????????????????????????“The Regional Conferences are a little more intimate than the Annual Conference.  Usually just over a weekend, they are a little more low-key.  Most people are close enough to drive and a lot know each other before reaching the conference.  There are fewer vendors, only 1 or 2 update lectures, but most of the focus is usually on the workshops.”

Uh…gee, Jason, that sounds somewhat “less” than the Annual Conference.

“Heck, no, Tom.  It’s just different.  As I said, the Regional Conferences tend to be more intimate than the Annuals.  Don’t get me wrong, I love the Annual Conferences.  The night and day energy at those is incredible.  Meeting so many new people and experiencing so many new things is absolutely breath-taking.  But, what makes the Regional Conferences a jewel is their focus.”

“See, each Regional Conference tends to develop a bit of a theme for itself.  We’ve had Regional Conferences that were built around cadaver dissection, around online courses, around high school educators, the list goes on.  The Annual Conference is a chance to explore a whole bunch of – SQUIRREL!

140212 (2) Up“Sorry, lost my train of thought.  Oh yeah, the Regional Conferences are a great way to really roll your sleeves up and immerse yourself into a tight group of educators who are just as passionate as you.  We have an Eastern Regional Conference in Springfield, Massachusetts on March 15 of this year.  I’ve spoken to a number of people are very excited to attend that one.”

Are there other Regional Conferences in the works?

“Yes, Murray Jensen is working on a Central Regional Conference for October of this year.  We’ve had proposals from a number of other HAPSters who want to host a Regional Conference in their neck of the woods.  Hosting a Regional Conference is a great way to see if your location could serve as a future site for an Annual Conference.  For more information on hosting a Regional Conference, feel free to contact Ellen Lathrop-Davis, Chair of the Conference Committee or check out their committee’s web page.

Thanks, Jason.  That gives me a lot to think about.  I’m going to check out the Regional Conference web page and think about attending.

Excitement at the Southern Regional in Texas this past year!
Excitement at the Southern Regional in Texas this past year!
Vendors, Workshops, and Seminars..oh my!
Vendors, Workshops, and Seminars..oh my!

HAPS Leadership (#16): HAPS-Institute

140205 (2) HAPS-i-LOGOAre you looking for graduate credit in the field of Anatomy & Physiology?  Are you looking to share your expertise on a specific A&P-related topic with peers who are as passionate as you about the subject matter?  If the answer to either question is “yes”, then the HAPS-Institute is the place for you.

140205 (1) Peter EnglishHi, I’m Peter English.  As the Executive Director of the Human Anatomy & Physiology Society, I serve as the Director of the HAPS-Institute.  I oversee the curriculum that we develop, the schedule of courses that we offer, and the enrollment of great individuals such as yourself.

At HAPS-I, we have maximized salary and minimized tuition to make this the best possible service to the HAPS community.  With all of the issues surrounding accreditation, it is becoming increasingly important that faculty have graduate credit in A&P, and our credit is earned through Alverno College in Milwaukee.  HAPS-I is one way in which HAPS is helping members meet the evolving needs in the changing landscape of higher education.

Every HAPS member has his or her specialty, and HAPS-I is taking advantage of this.  In most cases, HAPS-I courses center around an educator teaching the class of his or her dream: a specific, incredibly rich understanding of a topic being taught by an expert with an amazing depth of knowledge.  Courses can be completely online or can be a mix of online and in-person instruction.  Many of the in-person components are tied to Regional Conferences or the Annual Conference.  For 2014, we are offering four courses.  Looking ahead, we will have our first traveling course with participants studying A&P in Italy this summer.

Future groundbreaking of our western campus.
Future groundbreaking of our western campus.

In order to attract the best instructors, we pay an above average $2,500 per course based on an enrollment of 6 students (enrollment above this number pays more and pro-rates compensation for fewer students so that low-enrollment courses can still run).  All HAPS-I courses have end-of-course surveys to ensure that we continue to hire only the best instructors.

Be one of the proud, one of the elite!
Be one of the proud, one of the elite!

For the students, tuition is just $550 per credit hour for HAPS members ($750 per credit hour for non-HAPS members), which is less than one-third the cost of some other graduate credit programs.  Most HAPS-I courses are 2-credits, but between now and this summer, we’ll be offering 1-credit, 2-credit, and 3-credit courses to meet everyone’s demands.

The HAPS Foundation has recognized the importance of this sort of continuing education and offers HAPS-I scholarships four times per year.  The scholarships cover the cost of 1-credit of instruction and the next due date for applications is February 15.

So, what do you say?  Ready to be part of something incredible?    The HAPS-Institute is ready for you!

HAPS Leadership (#15): Communication Committee

“Recruiting someone to tweet for us seems to cause them to dissolve into thin air!”

140129 (1) Pat BowneI’m laughing as Pat Bowne is explaining some of the ups and downs of the Communication Committee.  When she’s not rubbing elbows with royalty, Pat is helping HAPS reach out through various social media sites.

“I started tweeting to advertise my novels.  That started to mesh with my passion for A&P and I started tweeting for HAPS.  At the time, I was one of two Regional Directors (the other being Jason LaPres) who was tweeting routinely.  The Board decided that we should have a focused approach to social media.”

That decision created the Communication Committee.  Working with the Membership Committee and Marketing Committee as a Super-Committee, the various chairs have negotiated various responsibilities and themes.  From their tele-retreat, they decided that the Communication Committee would use our Twitter account to advertise upcoming research, medicine, and teaching, and our Facebook account to advertise about HAPS-specific events.  Add to that David Evan’s weekly email of HAPS Links, and we’re getting word out fairly consistently.

“One of the challenges is recruiting new committee members to help with the postings.  As I said, when we recruit someone and get them access to our twitter account, they seem to spontaneously combust…I hope there’s not a connection.”  I can see her smile even through the phone line on that one.

Pat is tweeting twice per day and re-tweeting her weekly posts on Saturday.  If you’re curious to follow our social media footprint, go to the HAPS website.  In the top right corner are links to Facebook, Twitter, LinkedIn, and Pinterest.  Each will take you into a whole new world.

140129 (6) Social Media

“If you have a passion for any of these sites and a passion for Anatomy and Physiology, I think we’ve got a great arena for you.  And don’t worry; we’ll make sure that you don’t disappear into the ether!”

HAPS Leadership (#14): Animal Use Committee

Last year, during the annual HAPS conference in Las Vegas, I was checking out the exhibit hall between seminar presentations.  It was the second full day of the conference – Monday – and you could feel an amazing electricity in the crowd.  I spotted Nick Despo, chair of the Animal Use Committee, sitting off the side.  He was out of breath, but laughing, as we made eye contact.  I came up and asked what was so funny.

Talk to Nick about the great posters that his group have presented at recent conferences.
Talk to Nick about the great posters that his group have presented at recent conferences.

“It’s always such a hoot to see the First-Timers get into the Scavenger Hunt.  I just spent the last few minutes, helping a group of First-Timers run Eric Sun to ground.  We cornered him over by the coffee stand and pinned him down for autographs.  I saw a couple of Regional Directors on the other side of the room and sent the First-Timers after them.  I’m just catching my breath before the next big onslaught of people with cards to sign.”

 The Scavenger Hunt is a tradition that we – the HAPS Steering Committee – developed in 2007 and have enjoyed every year since.  First-Timers get a card listing almost all of the HAPS Committees and their Chairs.  The goal is to get all of the Chairs to sign your card, as well as two fellow First-Timers and your Regional Director.  Once you turn your card into the Steering Committee, it goes into a drawing for the chance to win free conference registration to next year’s annual conference.

“The Scavenger Hunt is such a great idea!  It’s wonderful to see First-Timers collaborate in finding Chairs.  People who might otherwise have trouble meeting people now have a common goal with a hundred others.  Pretty soon, they’re chatting, working together to bring down a Chair, agreeing on a place for lunch, and becoming an integral part of the HAPS family.  Wow!”

Quick, there goes a chair!  You take the left and I'll catch him on the right!
Quick, there goes a chair! You take the left and I’ll catch him on the right!

 Just then, several First Timers see the infamous bulls-eye button on Nick – designating him as a signer – and they rush to him with their cards.  He happily starts telling them about his committee, grabbing cards and telling me to help find the other Chairs who haven’t signed yet.  I grab a few First-Timers and head off after Pat Bowne – Communications Committee – as I hear Nick laughing.

“Welcome to HAPS!  Tell me, what do you know about proper animal use in the lab?”

HAPS Leadership (#13): Central Regional Director

140115 (1) Murray Jensen“Baltimore…somewhere in the 90s.  That was my first HAPS conference.  Since then, I’ve attended most of the annual conferences, served on a few committees, contributed articles to the HAPS-EDucator, and worked on the effort to archive past issues of the HAPS-ED on the APS Teaching Archive.”

I’m talking with Murray Jensen, Central Regional Director for the Human Anatomy & Physiology Society.  He’s telling me about joining the HAPS Board of Directors.

“With the encouragement of John Waters, I put my name on the ballot for the HAPS Central Regional Director.  It’s been a logical step, as I expand my horizons and learn more about HAPS.  Still, the Talking Head’s lyric – ‘How did I get here?’ – comes to mind.”

140115 (2) Talking HeadsHow did your passion for teaching anatomy and physiology begin?

“I started my professional career as a high school science teacher.  I taught everything from 9th grade special education to anatomy and physiology.  Teaching in the chaos of a high school has put most of my future teaching endeavors into perspective.  Ever try to teach 30 spastic, hyperkinetic, vocal, and emotional 9th graders how to use a volumetric flask on a Friday afternoon during the last period of the day?  You can imagine.

 “I currently teach freshman-level anatomy and physiology at the University of Minnesota, but have kept my contact with high schools through a dual enrollment program at the U.  That has allowed me to keep in touch with high school teachers and educate them about the incredible opportunities through HAPS.”

What sort of opportunities?

“My biggest project for that is a HAPS Central Regional Conference that we’re planning for October, 2014.  We’re looking to have it at a nearby high school (Murray is currently in Minneapolis, Minnesota).  At this conference, I hope to attract both regular HAPS members as well as high school A&P teachers.  We’ll have the usual plenary sessions and workshops, but there will also be ample opportunity for high school and college educators to interact and – as we do so well at all of our conferences – share successes and headaches, brainstorm new ideas, and generally have a good time.  If you know of an educator, high school or college, who might be interested, please send them to the HAPS web page to learn more.” 

http://www1.umn.edu/twincities/index.html

HAPS Leadership (#12): Membership Committee

140108 (2) CrowdThe Human Anatomy & Physiology Society runs on its membership.  The members are the driving force that makes HAPS the great organization that we all enjoy.  Keeping track of this vital group is the responsibility of the aptly-named Membership Committee.  Leading this group is committee Chair, Elizabeth Pennefather-O’Brien.  I had the opportunity to connect with Elizabeth over the break and wanted to share with you what I learned.

What attracted you to the Membership Committee?

I’ve been a member since I joined HAPS.  Involvement in this committee really aided in my integration into the HAPS community.  Interactions with the chairs and members helped me really connect to HAPSters at my first annual conference.

Describe some of the functions of the Membership Committee.

We keep an eye on the demographics of the Society to learn who you are, what you want from us, and what you can share with us.  We’ve offered surveys in the past that have helped us to improve Society benefits for its members.  We develop incentive programs to increase membership, such as differential dues for members.  We maintain a Jobs Wanted site on our website to help you find your next dream job.

Tell me about “the Maps”.

140108 (3) US mapThat is one of my favorite parts of the annual Conference (Shameless Plug = 2014 Jacksonville registration is now open!).  We create a North America map and a World map for each conference, allowing attendees to pin where they are coming from.  I enjoy spending time by the map to see the array of places that people come from…as well as take note of where we missed this year.  Did you know that we had 46 of 50 US states, 5 of 10 Canadian provinces, and representatives from Australia, Denmark, Egypt, Grenada, India, New Zealand, and Nigeria?  It is absolutely wonderful to have people from so many places gather to engage in educational conversations about Anatomy & Physiology.

Tell me about the energy of the Membership Committee.

140108 (4) Intl mapIt’s a great group.  We’ve gone through some changes over the past few years.  With the hiring of an Executive Director and the formation of a Marketing Committee, our focus and duties have shifted a little.  However, we’re finding our niche and are really excited about some new projects on the horizon.

Such as…

We’re developing our next survey and would love assistance in making sure that we gather the right demographic information.  We’re looking to promote continued membership (got ideas for retaining our members?) as well as increase our international membership140108 (1) Elizabeth Pennefather-O'Brien 2013We’re also working on ways to keep lines of communication strong throughout the year.  If you have questions or ideas, we’d love to hear from you.  Drop me an email at eobrien@hapsconnect.org.  Have a good one, ay!

HAP Leadership (#11): The First-Timer

140101 (1) 2013 HAPS Jacksonville logo

I am so excited!  I just got approval from my college to attend the Annual HAPS Conference this coming May in Jacksonville, Florida.

Wow, this will be my first time to a HAPS conference.  I had been a lurker on the list-serv for four years and finally built up enough courage to reply to some of the queries and post a question of my own.  Wow, the response was incredible.  The sharing of ideas, experiences, and perspectives was amazing.  After a year, I decided that I needed to meet some of these people in person.

On the HAPS website, I read about the upcoming annual conference in Jacksonville.  I decided to submit a proposal for a workshop and took that proposal to my division dean.  She just came back with approval for me to go to the conference, with partial support for expenses.  I’m applying for one of the HAPS scholarships; keep your fingers crossed!

140101 (2) Riverfront Hyatt

Now, I’ve got to figure out everything that I’ll need for the conference.  I’m already seeing some people post on the list-serv, looking for roommates.  That’ll be a good way to save money and a great way to meet someone new.  The conference will start on a Saturday evening with a welcome mixer at the Riverfront Hyatt.  Someone named Tom Lehman is organizing a t-shirt swap; I need to check with our Marketing Department and get a shirt to swap.

Checking out the chamber of commerce website, I see that there’s a great boardwalk in front of the hotel.  I’ll make sure to pack my running shoes for some morning jogs.  The Sunday itinerary starts with the First-Timer’s breakfast.  Cool!  I’ll get to meet several other newbies like me and enjoy breakfast with previous presidents of HAPS.  The rest of the day will be attending Update Seminars and checking out the Exhibitor’s Hall.  Wow, I hear that several of the authors of the textbooks and lab manuals that I use will be there.  How cool is that?!

The Steering Committee is organizing a Scavenger Hunt.  I’ll need to review through the pictures of the Chairs on the APP so I can get my scavenger hunt card filled out.  All of the completers go into a drawing for a free conference registration to the next year’s conference in San Antonio.  Whoa!  I’m excited to meet other First-Timers and work together to find everyone.  It looks like we’re on our own for lunch; that’ll be a great time to get to know other HAPS members – I mean, HAPSters!  I’m a HAPSter!

Monday will start with the HAPS Foundation 5K Run.  That’ll be a great way to start the morning, with plenty of time to still make the Business meeting and be part of the legislative process.  More seminars and vendors; lots to keep me busy!

140101 (3) Florida State College

Tuesday and Wednesday, we’ll have workshops at Florida State College.  I’m excited to give my workshop and see what others think.  I’m also amazed at the description of some of the other workshops that I can attend.  Wow, here’s a neat one on histology that I can really use.  Here’s one on flipping the classroom; been curious to learn more about that idea. Oh wow, here’s one on cadaver labs.  Oh man, there is so much to choose from!

I just found out that a Jazz Festival will be going on that first weekend on the Riverfront.  Oh, seriously too cool!  I know where I’ll be in the evenings.  I bet a lot of other HAPSters will be there, too.  Awesome!

140101 (4) Jazz Festival

The Atlantic Beach is twenty-five minutes from the hotel.  A friend told me to check out the Ragtime Tavern for really good coconut shrimp.  Hmm…have to find some time to get out there and check it out.

140101 (5) DisneyApparently, there’s an optional Disney package that I can check out.  Unfortunately, I won’t have time for that, but I do want to check out the other Thursday trips offered the day after the conference.

Holy crap, there’s just too much to do!  I am so excited; I can’t believe that I have to wait five months for the conference.  Oh well, that’s okay.  I’m curious to check out the list-serv after Winter break and see if anyone has advice on things to do or see while in JAX.  I wonder if anyone in HAPS likes baseball or microbreweries.  I cannot wait to find out!

HAPS Leadership (#10): Serving you the member

But I can't run in golf shoes!
But I can’t run in golf shoes!

I was playing the back nine at Torrey Pines when I got the call.  “Sir, HAPS President O’Loughlin has injured her ankle and cannot participate in the World Summit 10K next week.  You’ll have to step up.”  Just then, HAPS One – a refurbished Huey helicopter – came through the clouds and landed on the tee box of hole #16.  Before I knew it, I was being whisked away to Albuquerque, New Mexico to run in the same heat as Barack Obama and Vladimir Putin.

Okay, enough with the Walter Mitty riff.  Back to reality.

As the president-elect for the Human Anatomy & Physiology Society (HAPS), I’ve been writing weekly blog entries to share with you the “behind the scenes” work within the Board of Directors and the Steering Committee.  I have several more entries to publish in the coming year, but I wanted to take today to share the global function of these groups in terms of HAPS.

HAPS is primarily a volunteer organization.  Incepted in the late 1980s, it started as a bunch of college teachers wanting to share ideas about teaching anatomy and physiology.  It grew into a larger body of educators that reached from coast to coast.  In time, we realized the need for official assistance and hired both a management firm and an executive director.  However, a lot of the work is still performed by volunteers.

What an enthusiastic bunch!
What an enthusiastic bunch!

The Board of Directors serves as the Executive branch of the HAPS leadership.  They monitor the finances and policies of HAPS.  They serve as the interface with other societies and with vendors.  They help to make conferences – regional and annual – a reality.  Keeping in contact with the membership, they find out what works at the conferences and what doesn’t (the Monday mixer has been a big hit, the laser tag competition on the Las Vegas strip…not so much).

The Steering Committee serves as the Legislative branch of the HAPS leadership.  Each member of the SC is the chair of a separate committee.  Each committee tackles an issue or policy important to HAPS.  The Chairs come together in the SC to make sure that these projects work together and nothing is being left out.  They bring up concerns from their committee members and take responses back to those same members.

Volunteerism is the key!
Volunteerism is key!

Here’s where you come in.  “Ask not what your Society can do for you…”  No wait, feel free to ask what HAPS can do for you.  The Board and the Steering Committee would love to hear from you.  We’d love to find out what you are curious about or what you’d like to share or do.

  • Check out the HAPS Committees web page and see if there is a committee that sounds interesting to you.  Contact the Chair in charge and learn what they’re doing and how you can participate.
  • Contact your Regional Director and find out what is going on in your area or share what is going on in your area.  See if we’re hosting a regional conference in your area and start making plans.
  • Speaking of making plans, check out the next Annual Conference in Jacksonville, Florida in 2014.  Next week, I’ll share some ideas of things to be thinking about while making plans to attend.
  • OMG, there are so many ways to be active within HAPS.  There’s the list-serv, the Facebook page, the Twitter account, and so on.
Buckle up!
Buckle up!

We’re boldly going to new frontiers in education.  Here’s your chance to step up and enjoy the amazing journey with us!

HAPS Leadership (#9): Eastern Regional Director

(I asked Javni Mody what it’s been like as a member of the HAPS leadership.)

1218 (1) shyIn 1993 I was still a rookie professor teaching anatomy and physiology. I thought I should spread my wings a bit more and do some networking.  One of my colleagues was a member of the Human Anatomy & Physiology Society (HAPS) and she talked very fondly about the organization, so I thought maybe I would attend a HAPS annual meeting.  She could not attend the 1995 meeting that year, so I was all alone when I reached St. Louis.  Being  a shy person, I thought that  for next five days I would not be talking to anybody and would be eating meals in my hotel room all by myself!!!

What I had in store for me for next five days was a big pleasant surprise.  I do not remember initiating a conversation; people kept coming up to me, introducing themselves and asking me if I would like to join them for a meal!!!  That is when my addiction to HAPS began.  I attended several HAPS annual conferences before realizing what was meant by the “HAPS Leadership”.  I always thought that Monday morning business meetings during the conferences were for people who had to do some “business” with HAPS,while it meant “to sleep in” for me!!!

I was asked to chair the Regional Conference Committee a few years down the line after joining HAPS.  After serving that committee for four years, I decided to serve HAPS as the Marketing Manager.  Having no business experience, I was pretty apprehensive at first but it was a great experience for me.  I got a chance to work as a bridge between HAPS and the vendors.  At the pleading of my darling husband, I took a year off from HAPS leadership, but my addiction caught up with me and I decided to run for the office of Eastern Regional Director and the rest is the history!!!!!

As the Marketing Manager, I had worked closely with the board, but I still did not have the full comprehension of what exactly goes on “behind the scenes” to run this big an organization mainly by volunteers.  Getting involved with the HAPS leadership has been a wonderful experience for me.  As board members we meet twice a year in person, but we have e-meetings every month, which conclude with a video conference on a Sunday night.  This has interrupted several of my social plans, but seeing other board members on the video chat and discussing matters which are important to the organization makes up for it.  In my opinion HAPS members are some of the kindest people I have known.  One of my duties as the regional director is to send a Regional Director’s letter to the HAPS members in my region.  So many members send me a note of gratitude for keeping them informed after reading that letter!!!

Keeping in touch with you!
Keeping in touch with you!

Being on the Board has given me an opportunity to give something back to the organization that I love so dearly!!!

Javni Mody

HAPS Eastern Regional Director